{"id":1210722,"name":"Share of working-age population using generative AI tools","unit":"%","createdAt":"2026-04-10T10:24:16.000Z","updatedAt":"2026-04-14T08:40:13.000Z","coverage":"","timespan":"2025-2025","datasetId":7792,"shortUnit":"%","columnOrder":0,"shortName":"ai_user_share","catalogPath":"grapher/artificial_intelligence/2026-04-07/ai_diffusion_msft/ai_diffusion_msft#ai_user_share","descriptionShort":"Estimated share of the working-age population (aged 15–64) who used a [generative AI](#dod:generative-ai) website or app, such as ChatGPT or Gemini, in the second half of 2025.","type":"float","dataChecksum":"11617242229109303980","metadataChecksum":"-4815367752797028600","datasetName":"Microsoft AI Diffusion Report 2025","updatePeriodDays":365,"datasetVersion":"2026-04-07","nonRedistributable":false,"display":{"name":"Share of working-age population using selected generative AI tools","unit":"%","shortUnit":"%","numDecimalPlaces":1},"schemaVersion":2,"processingLevel":"minor","presentation":{"titlePublic":"Estimated share of working-age population using selected generative AI tools","topicTagsLinks":["Artificial Intelligence"]},"descriptionKey":["These are modelled estimates, not survey data. They are derived from anonymized usage signals collected automatically by Microsoft's software and services, which log whether users visited any of 19 [generative AI](#dod:generative-ai) platforms, including ChatGPT, Gemini, Claude, DeepSeek, Grok, Midjourney, and others.","Microsoft can directly observe this mainly on Windows desktops and tablets. It then scales these numbers up to estimate total use across desktop, tablet, and mobile devices in each country.","To do this, Microsoft adjusts for how common desktop and tablet devices are in each country, how much internet use happens on mobile rather than desktop, and how many users share data with Microsoft.","Users with less than 90 minutes of activity per month are excluded, to reduce the influence of one-time or very infrequent users. It is not clearly stated whether this threshold refers to all internet activity seen by Microsoft or only to activity on AI websites.","Some countries do not have enough data for their own estimate and are assigned a regional average instead.","Coverage is limited in some countries, especially Russia, Iran, and parts of China, so estimates for these places carry greater uncertainty.","This indicator only covers selected AI websites and apps. It does not include AI features built into other software, such as productivity tools or enterprise systems."],"dimensions":{"years":{"values":[{"id":2025}]},"entities":{"values":[{"id":15,"name":"Afghanistan","code":"AFG"},{"id":16,"name":"Albania","code":"ALB"},{"id":17,"name":"Algeria","code":"DZA"},{"id":19,"name":"Angola","code":"AGO"},{"id":21,"name":"Argentina","code":"ARG"},{"id":22,"name":"Armenia","code":"ARM"},{"id":23,"name":"Australia","code":"AUS"},{"id":24,"name":"Austria","code":"AUT"},{"id":25,"name":"Azerbaijan","code":"AZE"},{"id":28,"name":"Bangladesh","code":"BGD"},{"id":30,"name":"Belarus","code":"BLR"},{"id":4,"name":"Belgium","code":"BEL"},{"id":32,"name":"Benin","code":"BEN"},{"id":34,"name":"Bolivia","code":"BOL"},{"id":35,"name":"Bosnia and Herzegovina","code":"BIH"},{"id":36,"name":"Botswana","code":"BWA"},{"id":37,"name":"Brazil","code":"BRA"},{"id":39,"name":"Bulgaria","code":"BGR"},{"id":40,"name":"Burkina 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States","code":"USA"},{"id":63,"name":"Uruguay","code":"URY"},{"id":62,"name":"Uzbekistan","code":"UZB"},{"id":238,"name":"Venezuela","code":"VEN"},{"id":84,"name":"Vietnam","code":"VNM"},{"id":60,"name":"Zambia","code":"ZMB"},{"id":80,"name":"Zimbabwe","code":"ZWE"}]}},"origins":[{"id":14309,"title":"Microsoft AI Diffusion Report 2025","description":"Microsoft measures AI diffusion as the share of people worldwide who have used a generative AI product during the reported period. This measure is derived from aggregated and anonymized Microsoft telemetry and then adjusted to reflect differences in OS and device-market share, internet penetration, and country population. Additional details on the methodology are available in their [AI Diffusion technical paper](https://arxiv.org/abs/2511.02781).","producer":"Microsoft","citationFull":"Microsoft Research. AI Diffusion Report 2025. January 2026.","urlMain":"https://www.microsoft.com/en-us/corporate-responsibility/topics/AI-Economy-Institute/reports/Global-AI-Adoption-2025/","urlDownload":"https://www.microsoft.com/en-us/research/wp-content/uploads/2026/01/Microsoft-AI-Diffusion-Report-2025-H2.pdf","dateAccessed":"2026-04-07","datePublished":"2026-01-08","license":{"url":"https://www.microsoft.com/en-us/legal/intellectualproperty/copyright","name":"Microsoft Terms of Use"}}]}